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WhatsApp Cloud API

Direct integration with Meta's WhatsApp Cloud API for official business messaging, interactive template management, and automated chat workflows.

WhatsApp Cloud API

WhatsApp & Messaging

Built-in Module

What You Can Do

  • Connect your verified WhatsApp Business Account via Meta Embedded Signup.
  • Create and submit utility, authentication, and marketing message templates for Meta review.
  • Build automated response rules and keyword-based reply flows.
  • Manage customer inquiries with multi-agent team inbox routing.
  • View message delivery receipts, read statuses, and conversation logs.

Key Capabilities

Official Meta Cloud API Connection

Connect your WhatsApp Business Account (WABA) directly to Meta infrastructure for reliable message delivery.

Interactive Template Management

Create, submit, and manage Meta-approved message templates with buttons, dynamic variables, and media.

Automated Chat & Webhook Triggers

Trigger auto-replies, dynamic confirmations, and notification workflows from website forms or CRM events.

Multi-Agent Inbox Routing

Assign conversations to team members and manage incoming customer queries from a unified workspace.

How It Works

Step 1: Connect WhatsApp Account

Authenticate your WhatsApp Business Account (WABA) and phone number via Meta signup.

Step 2: Submit Message Templates

Create message templates with dynamic variables and submit them to Meta for policy review.

Step 3: Configure Triggers & Routing

Set up automated reply rules, webhook notifications, and agent assignment logic.

Step 4: Send & Manage Messages

Send notifications and handle incoming customer conversations from the unified team inbox.

Integrations & Connections

Meta Cloud API (Official Connection)
Available
Smart Forms & Lead Capture
Available
Webhook & CRM Sync
Available
AI Auto-Responder
Available

Frequently Asked Questions

WhatsApp Cloud API is Meta's official enterprise solution hosted directly on Meta infrastructure, allowing businesses to send and receive messages securely with high deliverability.

Yes. You can migrate an existing phone number or register a new number during the Meta Embedded Signup flow in your dashboard.

Templates are submitted directly to Meta through our interface. Meta reviews submissions for category alignment and policy compliance, typically approving within minutes to a few hours.

When a user messages your business, a 24-hour customer service window opens during which you can send free-form custom replies without needing pre-approved templates.

Incoming customer chats are pooled into a centralized inbox where supervisors can assign conversations to specific team members, leave internal notes, and track resolution status.

Yes. You can set keyword triggers (e.g. "PRICE", "HOURS", "HELP") and conversational decision trees to provide instant answers 24/7.

Yes. Businesses with verified Meta Business Managers that meet Meta's brand presence criteria can apply for Official Business Account (Green Tick) verification directly.

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Workflow Summary
1

Connect WhatsApp Account: Authenticate your WhatsApp Business Account (WABA) and phone number via Meta signup.

2

Submit Message Templates: Create message templates with dynamic variables and submit them to Meta for policy review.

3

Configure Triggers & Routing: Set up automated reply rules, webhook notifications, and agent assignment logic.

4

Send & Manage Messages: Send notifications and handle incoming customer conversations from the unified team inbox.


Related Features

Template Guidelines

Review Meta's message template compliance rules and test your templates.

View Compliance Center